Episode 23: Gloria Roheim McRae – Playing with the possibilities
I had the pleasure of meeting Gloria and her husband Ricardo at the Starting Point Entrepreneurship Conference at Saint Mary’s University in Halifax this February.…
Category: Social Media
Episode 5: The power of the podcast
As I continue to share my podcast with the world I am realizing that I am in fact not the last person on the planet…
Episode 3: Take my money please!
One of the things that I look for on a daily basis when I interact with other businesses is how they run their sales process…
Episode 1: Connecting the Dots
If you have followed me on social media at all you know that I love to share. I love to share my experiences and more…
Telus: Customer Service via Twitter?
So late last year my wife convinced me that we needed PVR anywhere. Yes, that is right, PVR Anywhere. Our Shaw system with one PVR…
Are you a salesperson?
Do you view yourself as a salesperson? I would suggest you probably should. Let’s start with the definition of sales. The exchange of a good…
Relationship Marketing Revisited
Recently, Chris Smith from Inman Next published a blog post entitled “Real Estate is no longer a Relationship Business“. While I agree with the sentiment,…
Providing “Value”, Part 3
In my last couple of posts I talked about some of the ways that I have observed people “provide value” in interesting or unique ways.…
“VALUE” COMES IN MANY SHAPES AND SIZES: PART 2
In my last post Part 1 of this topic I talked about the challenges of providing value via social media or otherwise to attract prospective…
“Value” comes in many shapes and sizes: Part 1
One of the things you will often hear from the marketing gurus out there is the constant talk about ‘value’. The concept is that you…
Some folks get it… and some they don’t
So since I started getting on this social media bandwagon, I’ve been really paying attention to how companies interact with the public. Especially on Twitter.…
The Power of Social Media
About a month ago I was asked to come do a presentation at a lunch and learn in a fairly casual setting. I discussed a…
Lessons from Twitter on Accountability and Transparency
You will hear all kinds of words used to describe how to interact on social media. You will hear about authenticity, you will hear about…